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Luk Adams.
04

Publication & print-led project

The Publication

[Open with one or two sentences: what the publication or print project is, its purpose, and the standard it had to meet in print.]

[Optional caption — format and finish.]
Client / sector
[Client / publisher — replace before publishing][Sector — e.g. Culture / Corporate / Membership]
Year
[Year]
Role
Editorial design, art direction, finished art & production
Services
Editorial designArt directionFinished art & pre-pressSignage / large formatCompanion digital assets

The challenge

[Explain the brief in two or three sentences. What did this publication need to do for its audience, and what made the production — scale, budget, deadline, print finish — demanding?]

Cover & format

Thinking & strategy

[Describe the editorial concept. How did you structure the content, pace the reader through it, and decide the format, stock and finish?]

Spreads

Creative direction & system

Editorial craft, made to be held.

[Describe the typographic system, grid, image treatment and any print techniques — and how the design serves the content rather than decorating it.]

System & detail

Process & development

[Outline production end to end: layout, image preparation, finished art, pre-press, working with the printer, and preparing companion digital or signage assets.]

In environment / signage

The rollout

[Describe how it was distributed or installed, and how the print work extended into environment or digital.]

Results & impact

[One sentence on how the finished piece landed.]

[00]
[Add one real distribution, print-run or readership figure.]
[00pp]
[Add scope — page count, editions, or formats produced.]

Next project

05 Full creative rollout The Launch →